Welcome to my website!
Digital Communication, Entrepreneurship and Marketing are at my core.
I have been recognised for my creative strategic outlook and ability to solve problems.
I am passionate about helping people achieve their goals through the adaption of new technologies and strategic marketing tactics.
I am currently working in digital marketing at Fusion Retail Brands and also work as a specialist consultant at Etch Integrated where I advise politicians to organisations on digital marketing and social media.
I have been Marketing Manager at a leading financial advisory firm and worked as a sessional teacher at The Gordon Institute of TAFE.
My skills and expertise lie in digital communication, digital development, digital strategy, marketing, market research, social media, heuristic analysis and innovation.
I desire to have my client’s projects and my work to be appreciated and admired by their peers and competition.
I have been commended for my integrity, strong work ethic, and ability to deliver projects on time and in budget.
My education has included a Bachelor Degree at Deakin University majoring in Marketing and Financial Planning (Finance). In my pursuit of education I also studied at California State University Long Beach in Marketing and Politics.
In 2009 I was accepted into Master of Multimedia program at Swinburne University specialising in digital communications. I have since graduated with a Distinction average and received a ‘Dean’s Top Student Award for Excellence’.
I have undertaken extensive research into social media, web development, digital communication, political digital marketing strategies and marketing.
I am always open to have a chat or talk about opportunities so feel free to say hi.
Cheers,
Simon Terpstra
Digital Strategist and Marketer
B.Comm M.Mm.
Digital strategy & planning, new media target marketing strategies,digital development, mobile strategies and implementation, affiliate marketing, innovative solutions and advice.
Social Media strategy development and implementation. Utilise a various web 2.0 technologies to reach specific target audience and engage. Plans and advice may include; blogs, Facebook, Pinterest, Facebook pages, Tumblr, WordPress, Twitter, Twitter skins, Flickr, RSS feeds, LinkedIn, podcasts, Google+, YouTube Channels, forums, networks, mash ups, videos, tagging and wikis.
Marketing and Market Research plans, database management, CRM (Customer Relationship Management) strategies and development, insight development, effective marketing strategy ideas, audience profiling, target marketing, segmentation and campaign management.
Websites development, CMS (Content Management System) Websites development, internet applications and social networking integration. Creation of effective and engaging user experience centred websites that are effective while being cost sensible.
Email marketing, customer database acquisitions strategies, segmentation, competitor & industry analysis, newsletters development, template development.
Branding, graphic design, logo design, online branding, typography, layout and the creation of visual identity system for your organisation.
Flash website development and Flash component development for interactive, engaging media in the form of websites, advertisements, presentations and interactive games for web.
Planning and setting up of the important infrastructure for measuring your online presence. Reporting your internet reach, analysing target market conversations and tracking your competitors influence.
Encouragement of entrepreneurship, the transformation of ideas into products and services using available technologies. Business advice and business development consultancy.
Search Engine Optimisation for improving your website organic rank on Google, Yahoo and Bing. Search Engine Marketing campaign setup and monitoring. Including and not limited to Adwords, Google Ad Planner and Microsoft Adcenter.
Websites, e-Commerce, SSL certificate websites, CMS websites, short term and long term campaign websites. Access to a great range of plans for your organisation.
Video production, video graphics and photography, digital encoding/transcoding of video for web deployment in these formats MPEG 1 2 & 4 / FLV / H.264 / Quicktime / WMV.
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“I believe that this notion of self-publishing, which is what Blogger and blogging are really about, is the next big wave of human communication.” – Eric Schmidt, Executive Chairman of Google
My blog presents my vision for digital communications, past experiences, best practices and general thoughts... I hope you enjoy.
