In marketing we use a lot of abbreviations and buzzwords that can sometime just be…
t3rpstraJuly 13, 2020
Simon Terpstra was interviewed about pureplay retailers who advertise on TV. Pureplay is increasing in…
t3rpstraJune 8, 2020
A leader is a learner. A leader never pretends they know all. A leader understands…
t3rpstraMay 15, 2020
“Product naming is considered a critical component in the branding process and it requires a…
t3rpstraMay 14, 2020
Be inspired. There is so many free and incredible resources online and over the coming…
t3rpstraMay 10, 2020
Simon Terpstra Consultancy is excited to launch our new website. Built on the world's most…
t3rpstraApril 16, 2020
Let’s stay strong. I understand this is hard times for so many. Despite the challenges…
t3rpstraMarch 29, 2020
I have always been interested in psychology and marketing. How our personality can affect us…
t3rpstraMarch 10, 2020
It’s personalised and targeted, it connects and engages more deeply with consumers. It’s has deep…
t3rpstraMarch 2, 2020